Avoca Main Street is the heart of Avoca! The program is one started to reestablish the town to its original glory. It instills economic and community development at the highest level. With turrets and the beauty of the past, it combines the needs of Avoca present-day with the old-time charm. The Avoca Main Street group offers a Farmers Market all summer long on Wednesday nights with a concluding "longest table" event and sponsors Holidays on Main Thanksgiving weekend to kick off the holiday season.